Sascha Breuer
bio
PROFESSIONAL HAIRSTYLIST | CLEAN BEAUTY & SUSTAINABLE LIVING EXPERT
With over three decades as a professional hairstylist, working globally with celebrity, private, and international royal family clients, I’ve had a front-row seat to the beauty industry’s evolution. As the world became more conscious of sustainability, I began paying closer attention to the ingredients in the products I used, the sustainability of manufacturers, and the waste created by packaging. I wanted to be part of the solution, so I started making more eco-friendly choices in everything from my work products to my household items.
I began researching and testing clean beauty brands to find those reliable enough for professional use. As I discovered products that met my standards, I compiled a list of trusted brands and shared this knowledge with others.
My commitment to sustainability didn’t stop at work. At home, I introduced eco-friendly technologies like solar panels and Tesla Powerwalls for energy efficiency and a greywater recycling system to maintain my garden while conserving water. My goal was to live in harmony with nature and inspire others, ultimately creating an eco-conscious prototype cabin that could inspire a community.
Believing that we should help both nature and people, I founded The Kind Cut—my charitable organization that brings volunteers together to provide haircuts for those experiencing homelessness.
Inspired by the positive response from clients and colleagues, I launched the Sascha Breuer Clean Beauty Shop. I’m thrilled to share my curated list of eco-friendly products with you today. Happy shopping!
Born holding a hair dryer, a 3rd generation hairstylist.
Raised in our family hair salon sink in Mettmann, Germany.
Studied at Wella Studio in Dusseldorf.
Perfected running with scissors.
Earned qualifications at Toni & Guy Headquarters & Academy in Stuttgart.
Headed advanced cutting, coloring and styling seminars at Toni & Guy Academy.
Received Master Craftsman Diploma, certified to teach.
Ace, mate! Relocated to London.
Collaborated with Rankin, Peter Linbergh, Ben Hassett, Simon Emmet and others.
Work featured in Vogue, Numéro, Vanity Fair, Harper's Bazaar, AnOther Magazine.
Tackled manes around the globe.
Work featured in ads for Rolls Royce, Nike, Wella, Apple, and others.
Became international spokesperson for Wella.
Honored in Fashion Germany, by Martina Rank.
Uncle Sam called! Relocated to the United States.
Established celebrity clientele.
Started to examine beauty industry practices & waste.
Established the The Kind Cut.
Switched to clean beauty products.
Established the Sascha Breuer Clean Beauty Shop.